Tofu for
Expansion

Turn Customers into Bigger Customers

Tofu identifies expansion signals in your customer base and runs personalized upsell and cross-sell campaigns automatically.

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Turn Every Lead into a Personalized Campaign

Tofu monitors your customer base from your CRM for expansion signals and launches personalized upsell and cross-sell campaigns before your team even has to ask.

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Usage spike detected. Opportunity unlocked.

Tofu automatically detects expansion signals from your CRM — product usage, account growth, and engagement patterns — so no opportunity slips through unnoticed.

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Tofu builds a complete expansion profile

Tofu's research agent pulls account history, product usage, and firmographic context to identify exactly what to offer each customer and when.

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Personalized expansion campaigns created automatically

Tofu generates tailored email sequences, 1:1 landing pages, and ads — each positioned around the customer's current product mix and next best opportunity.

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Expansion campaigns launched across your stack

Campaigns sync into HubSpot, Marketo, and LinkedIn — assembled and ready for your team to launch without any manual exports.

Tofu unlocks a new operating model for our team. Cross-functional groups align on the brief and messaging and then Tofu creates personalized content for each segment and executes everything from one place.
Matt Serna
CMO (former), Replicant
Tofu gets us to 80% on any content need instantaneously. It's made our entire team so much more efficient and really sped up time to market and time to campaign launch. I think the most surprising and hidden ROI has been that last quarter we had zero requests for new headcount which has never happened before.
Natalie Ryan
AVP Global Marketing Operations
Instead of spending my day writing blog posts, I have time to expand what I do and focus on more strategic stuff, which is really great.
Jeremy Fuchs
Marketing Content Manager
In Q1 of this year, we created over 200 landing pages just for Open Opportunities. We tracked closed won deals and 10 were tied directly to the landing pages and assets that were created with Tofu.
Eric Koch
Director of Account Based Marketing at Unanet
Being able to do ABM at scale, and the fact that Tofu integrates with Marketo has been incredible for us. On top of that, every single email has had higher open and click-through rates!
Helena Parsonage
Senior Manager, Demand Gen and ABM
TOFU hasn’t just changed our content strategy; it’s redefined our ABM operations. The possibilities of what we can achieve now seem limitless.
Ally Paul
Senior Global Account Based Marketing Manager

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